Tech-Tav has worked with more than 500 high-tech companies during the past 20 years. As a company that has survived most of its customers, we know a few things about what works and doesn’t work in business, in high-tech and in technical writing.
We provide three levels of consulting services:
Technical Writing Consulting
We take the time to learn your requirements, evaluate your market and build the most efficient technical writing structure to accommodate your immediate and long-term goals and budget.
Our consultants can help you:
- Decide whether to go in-house or outsource
- Assess your current department's productivity and output quality
- Choose new technical writing tools
- Design new workflows
Hiring a new technical writer or documentation manager? Our consultants can coach your staff in effective interviewing techniques. To find out more about how we can help you, contact a member of our client services team today.
Marketing Consulting
For companies that don’t yet have in-house marketing personnel, we can help structure a marketing plan or go-to-market strategy for your products. We analyze your market, competitive position and resources, and put together a plan to help you reach your sales targets. Our marketing consultants have years of experience in implementing marketing plans across a wide variety of markets and can help you with:
- Product strategy and go-to-market
- Lead generation campaign planning
- Branding and corporate image
- Marcom
- Media strategy (including social media)
"Bring it on!" Contact Tech-Tav's CMO, Rebecca Rachmany, if you're ready to take your marketing planning and implementation to the next level.
Strategic Consulting
For select customers only, Tech-Tav provides a complementary 2-hour strategic consulting session designed to put together a high-level strategy for your company or technology. We go through the major milestones and issues, such as when to raise money and how much, what the best potential target market is for your product, pricing strategy, distribution, main obstacles to market adoption and a variety of other issues that will put you on track. This extraordinarily valuable session is particularly useful to companies who have excellent technology but are challenged when it comes to their value proposition, funding, management, staffing or go-to-market. It is also targeted for companies who are considering a specific strategic direction and are looking for an outside opinion to validate or play “devil’s advocate”.
Tech-Tav’s strategic consulting service is offered only to select customers where we feel there is potential for us to provide ongoing strategic value over the long term. If you are interested in our strategic consulting program, please contact a member of our marketing team.
